Project : Modenas
Modenas TV-Commercial
This was done way back in 2004 (i think). What you see here is the short version of Modenas TVC Concept board. I'm not gonna touch on the project overall but what i wanna highlight is the idea in developing this motorcycle advertising idea in terms of Film-production based.
Most TV Commercial we see in television is created from film production or High Definition HD technology.
Frankly speaking, this Modenas bike isnt any superbike or anything fancy, In malaysia its just another small cc everyday bike. There is nothing special about the bike as we have alot like the same type on our road. So the question is how do we make such an ordinary thing special to the viewers eye?
1st get the very best angle or close ups that higlight every parts of the bike thatis necessary to show. Dont miss the small little details as 'details' is very important.
2nsly, notice the cinematic tone (this technique are so widely popular now even still photographers are taking it as a simple technique that make a pictures look so presentable in such classy way.)
Read More!
This was done way back in 2004 (i think). What you see here is the short version of Modenas TVC Concept board. I'm not gonna touch on the project overall but what i wanna highlight is the idea in developing this motorcycle advertising idea in terms of Film-production based.
Most TV Commercial we see in television is created from film production or High Definition HD technology.
Frankly speaking, this Modenas bike isnt any superbike or anything fancy, In malaysia its just another small cc everyday bike. There is nothing special about the bike as we have alot like the same type on our road. So the question is how do we make such an ordinary thing special to the viewers eye?
1st get the very best angle or close ups that higlight every parts of the bike thatis necessary to show. Dont miss the small little details as 'details' is very important.
2nsly, notice the cinematic tone (this technique are so widely popular now even still photographers are taking it as a simple technique that make a pictures look so presentable in such classy way.)
Read More!